PurelyBlu
The proof of what the Vessel Standard builds. A full brand, a full experience, a full season — delivered.
PurelyBlu was the first vessel brought under the Vessel Standard — the template for every management engagement that follows. Financial discipline, crew alignment, brand identity, charter operations. All of it.
The StandardA Week Aboard PurelyBlu.
What a Week Actually Looks Like.
The Exumas
Nurse sharks in the shallows. Swimming pigs at Staniel Cay. The grotto at Thunderball. Three feet of clear water over white sand with nothing else on the horizon.
The Boat
A 2021 Lagoon 50 — wide, stable, built for this. Flybridge for sundowners. Cockpit for dinner. Four guest cabins below, each with its own head.
The Crew
Captain and chef who know these waters and treat the guest experience as the product. Everything anticipated. Nothing asked for twice.
The Table
Provisioned to your preferences. No two meals the same. Charcuterie on the foredeck. Cocktails at sunset. Breakfast whenever you wake up.
All-inclusive from $23,500/week.
Private chef. Premium open bar. Fuel. Water toys. Starlink WiFi. Captain & crew. Everything included. Crew gratuity customary at 15–20%.
Diving from the boat,
not alongside it.
Most charter yachts in the Exumas hand their divers to a shop ashore — fixed departures, someone else's sites, tanks hauled back and forth.
PurelyBlu fills her own tanks and carries her own instructor. You dive the site you anchored over, when you want to dive it.
Captain John Livergood
USCG 100-Ton Master and superyacht Chief Engineer. A decade running boats across the Pacific, Caribbean and Bahamas — and the rare captain who can diagnose and fix what breaks at sea rather than sail around it.
Chef Madi
Learned the galley at sea, cooking for as many as twenty. A PADI Dive Instructor with a 100-ton licence of her own, she reads the water as closely as the menu — and guests get both.
PurelyBlu has its own world.
Visit the full site.
Charter guide, full crew profiles, photo gallery, pricing, and booking — everything lives at purelyblu.com, PurelyBlu's own brand built and operated by Vessel & Co.